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Direct marketing insights for growing businesses

Practical ideas to help you create stronger campaigns, capture the right audience, cultivate customer relationships, and convert more business.

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Your 90-Day Customer Reactivation Plan

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Your 90-Day Customer Reactivation Plan

Your Customer Reactivation Plan delivers smarter outreach, stronger customer relationships, more revenue from an…

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Jul 22, 2026

Website Visitor Retargeting: Your Follow-up Strategy

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Website Visitor Retargeting: Your Follow-up Strategy

Website visitor retargeting for SMBs; audience data, email, direct mail, ads, and landing pages that re-engage…

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Sep 18, 2026

The Small Business Guide to Printed Promotional Materials

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The Small Business Guide to Printed Promotional Materials

Printed promotional materials for your business. Choose the right materials for your audience, message, timeline…

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Aug 21, 2026

7 Marketing Myths Holding Small Businesses Back

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7 Marketing Myths Holding Small Businesses Back

Small Business Marketing: Get your audience right from the start! Capture Audience identifies your ideal buyers…

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Jun 18, 2026

Your Small Business Guide to Triggered Direct Mail Campaigns

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Your Small Business Guide to Triggered Direct Mail Campaigns

Triggered direct mail; how to guide for building a high impact protocol, for direct marketing campaigns that drive…

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Apr 17, 2026

98% of Visitors On Your Site Are Invisible

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98% of Visitors On Your Site Are Invisible

98% of anonymous visitors go unseen. Learn how to leverage tools to understand who is visiting your website and how…

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Feb 14, 2020

11 Custom Kitting Ideas that Deliver Results

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11 Custom Kitting Ideas that Deliver Results

Custom Kitting Ideas for small businesses. Fulfillment Services tailored to the unique needs, budgets, and goals of…

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May 23, 2025

5 Examples of Triggered-based Direct Mail Campaigns

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5 Examples of Triggered-based Direct Mail Campaigns

Trigger-based direct mail examples and tools to make your campaigns a success! Welcome, followup, recover and…

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Aug 16, 2024

3 Effective Direct Marketing Tactics for B2B Businesses

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3 Effective Direct Marketing Tactics for B2B Businesses

Direct Marketing Tactics that overcome the challenges of B2B marketing. Nurture leads, enhance event participation…

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Oct 10, 2024

How to create Successful Direct Mail Letter Campaigns

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How to create Successful Direct Mail Letter Campaigns

Direct Mail Letter Campaigns with targeted messaging and variable data are a powerful way to connect with your…

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Jun 19, 2024

5 Benefits of Triggered Direct Mail Campaigns

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5 Benefits of Triggered Direct Mail Campaigns

Triggered Direct Mail Campaigns target individual customers at the right time. Learn how to build trigger-based…

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May 6, 2024

Emails,With,Young,Woman,Using,A,Laptop,Computer,On,Floor

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Send the right message to the right customers

Your Customer Reactivation Plan delivers smarter outreach, stronger customer relationships, more revenue from an audience you’ve already built.

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Jun 16, 2023

Marketing,Segmentation,,Target,Audience,,Customers,Care,,Customer,Relationship,Management,(crm),

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Get to know your Ideal Customer

Your Customer Reactivation Plan delivers smarter outreach, stronger customer relationships, more revenue from an audience you’ve already built.

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Apr 03, 2023

Stories of Adaptation: Winning over online shoppers

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Stories of Adaptation: Winning over online shoppers

Bring the in-store sampling experience to your online shoppers, so they can discover your products. If not in your…

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Jul 2, 2020

5 Direct Mail Attribution Methods

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5 Direct Mail Attribution Methods

Direct mail attribution methods to accurately track and attribute results on your next direct mail campaign.

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Mar 17, 2021

The Best Large Format Printing Solutions for Event Marketing

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The Best Large Format Printing Solutions for Event Marketing

Large format printing solutions in the Los Angeles area. Create a strong visual impact. Attract your audience and…

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Feb 21, 2025

10 Key Advantages of Direct Mail Advertising

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10 Key Advantages of Direct Mail Advertising

The advantages of direct mail advertising; boost sales, increase brand awareness, nurture customer relationships…

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Mar 19, 2025

7 Essential Print Products to Promote Your Business

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7 Essential Print Products to Promote Your Business

From business cards with QR codes to personalized packaging, essential print products to elevate your marketing…

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Oct 24, 2024

How to Launch a Direct Mail Campaign in 12 Steps

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How to Launch a Direct Mail Campaign in 12 Steps

Direct Mail Campaign step-by-step guide. Learn how to budget, follow USPS requirements, and design a direct mailer…

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Jun 12, 2024

Unlocking Targeted Direct Mail Success

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Unlocking Targeted Direct Mail Success

Targeted Direct Mail campaigns; an expert direct mail strategy for precision targeting. Learn all about how to…

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Apr 16, 2024

How to Launch an Every Door Direct Mail® (EDDM®) Campaign

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How to Launch an Every Door Direct Mail® (EDDM®) Campaign

How to launch an Every Door Direct Mail® Campaign. EDDM Retail® and BMEU requirements, templates. Full-service EDDM…

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Apr 3, 2024

Reach your Audience with Direct Mail: 4 Effective Strategies for Small Businesses

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Reach your Audience with Direct Mail: 4 Effective Strategies for Small Businesses

Reach your Audience with Direct Mail. Despite the rise of digital marketing, direct mail remains a highly effective…

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Mar 19, 2024

4 Ways to Attract Customers with Large Format Signage

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4 Ways to Attract Customers with Large Format Signage

4 Ways to attract customers with Large Format Signage. Signs and banners; a key tool for businesses to increase…

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Feb 7, 2024

Hand holding a Personalized direct mail postcard with image of an SUV on a purple background

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Personalize your Direct Mail

Your Customer Reactivation Plan delivers smarter outreach, stronger customer relationships, more revenue from an audience you’ve already built.

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Jan 30, 2023

5 Reasons Companies Are Still Sending Direct Mail

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5 Reasons Companies Are Still Sending Direct Mail

Sending Direct Mail combined with target audiences and IP targeted, digital ads is one of the most effective…

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Jan 20, 2020

How to Design Creative Business Cards that Stand Out and Get Results

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How to Design Creative Business Cards that Stand Out and Get Results

Creative Business Cards transform your contact infirmation into a marketing asset and provide a tactile impression…

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Jul 21, 2025

Omni-Channel Marketing with the Power of Direct Mail

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Omni-Channel Marketing with the Power of Direct Mail

Omni-channel Marketing enhanced with the power of direct mail. Omni Mail provides coordinated, trackable…

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May 29, 2024

Direct Mail Marketing with Social Ads

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Direct Mail Marketing with Social Ads

Direct Mail marketing with Social Ads: 6 Easy Steps to increase the impact of your direct mail marketing campaigns…

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Feb 28, 2024

Cookieless Targeting visual
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Cookieless Targeting

Your Customer Reactivation Plan delivers smarter outreach, stronger customer relationships, more revenue from an audience you’ve already built.

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Jan 11, 2024

Stories of Adaptation: Convincing Local Audiences to Shop Again

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Stories of Adaptation: Convincing Local Audiences to Shop Again

Drive in-store traffic by creating creative ways for your local audience to shop again. Here’s how one of our…

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Aug 4, 2020

Owning Your Business Intelligence

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Owning Your Business Intelligence

Leverage owning your business intelligence and enhance your data. Schedule a call to discuss your next direct…

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Dec 5, 2019

5 Reasons to Send Direct Mail Samples

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5 Reasons to Send Direct Mail Samples

Direct mail samples are a great way to bring the in-store sampling experience to consumers’ homes during the these…

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Apr 29, 2021

Navigating Consumer Privacy and Data-driven Targeting

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Navigating Consumer Privacy and Data-driven Targeting

Recent changes in consumer privacy laws and protections reflect consumers’ increasing demand for privacy of their…

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Jun 29, 2021

Win Over Your Target Audience this Holiday Season

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Win Over Your Target Audience this Holiday Season

From audience targeting to memorable print and mailing campaigns, win over your target audience and have your most…

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Oct 24, 2025

Granular Targeting Data for Omni-Channel Campaigns

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Granular Targeting Data for Omni-Channel Campaigns

Granular targeting data gives you precision. Omni-channel marketing multiplies results. Together, they create…

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Aug 22, 2025

From Mailbox to Inbox: Mailing List Services for Omni-Channel Campaigns

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From Mailbox to Inbox: Mailing List Services for Omni-Channel Campaigns

Mailing List Services are the foundation for a powerful omni-channel campaign that drives engagement, more…

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Jun 20, 2025

Targeted Mailing Lists: Customer Data Enrichment Delivers Results

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Targeted Mailing Lists: Customer Data Enrichment Delivers Results

Customer Data Enrichment empowers your business to improve campaign performance, reduce spend, and deliver…

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Apr 17, 2025

How to Execute Successful Granular Targeting Campaigns

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How to Execute Successful Granular Targeting Campaigns

Granular targeting campaigns that leverage segmented data transform your efforts into high-performing…

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Dec 18, 2024

Granular Targeting Strategy Guide to Holiday Sales

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Granular Targeting Strategy Guide to Holiday Sales

A granular targeting strategy is essential for small businesses to reach their most valuable customers during peak…

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Nov 20, 2024

How Small Businesses Can Leverage Website Analytics

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How Small Businesses Can Leverage Website Analytics

Website Analytics: enhance customer engagement, transform insights into actionable strategies and drive real…

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Sep 12, 2024

10 Great Ways to Promote Your Small Business (2024)

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10 Great Ways to Promote Your Small Business (2024)

10 great ways to effectively promote your small business (some at no cost). Don’t miss out– Help your business…

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Aug 6, 2024

How to Win Back Customers with Triggered Direct Mail

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How to Win Back Customers with Triggered Direct Mail

Reengage previous customers, improve retention rates and build a loyal customer base with triggered direct mail…

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Jul 10, 2024

Email concept with person using a laptop in a chair

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Keep your Pipeline full

Your Customer Reactivation Plan delivers smarter outreach, stronger customer relationships, more revenue from an audience you’ve already built.

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Sep 18, 2023

 

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